Road Rules Blog

Road Rules App, Connected Cars, and More

INFOGRAPHIC: How Much Do Voice Activated Systems Distract Drivers?

November 9, 2021 by  Liz Slocum Jensen

The world is full of compelling technologies available to us on the road. Many of them claim that they help keep our focus on the road. AAA Foundation for Traffic Safety found that hands-free technologies can mentally distract drivers even when their hands are on the wheel and their are eyes on the road. One analysis discovered that cognitive distractions such as voice-activated phone apps and IVI systems can last as long as 27 seconds after completing the task. AAA ranked distractions in 5 categories . Category 1 has minimal distraction, similar to a radio. No system is ranked in Category 1. On the more dangerous part of the spectrum, Category 4 is like updating social media while driving and to Category 5 is like a highly-challenging, scientific test. Check out how the systems ranked:

Verizon Powerful Answers 2015 Award Finalist

September 24, 2021 by  Dave Jensen

The Road Rules team is proud to announce that we have been selected as one of the finalists for the Verizon Powerful Answers 2015 Award in the category of Transportation. The Powerful Answers Award is a multi-million dollar challenge for entrepreneurs, companies and innovators worldwide to create innovative solutions the provide a social good.

Seeking Beta Users to Take the Plunge

August 20, 2021 by  Liz Slocum Jensen

At any given daylight moment in America, approximately 660,000 drivers are using cell phones or manipulating electronic devices while driving. Current drive mode apps try to convince the user to give up phone features. We don't think this approach is realistic because research published by NHTSA and the USDOT shows that people do not want to disconnect; no matter how dangerous this behavior is.

Find Your 90's Summer Driving Song

August 10, 2021 by  Liz Slocum Jensen

Securing the Connected Car and the Role of Open Sources Software

July 6, 2021 by  Liz Slocum Jensen

During 2015, the GENIVI Alliance and Automotive World are hosting a series of webinars themed Cyber security – protecting the connected car. I was honored to speak on the first panel with Bill Weinberg (Senior Director at Black Duck Software) and John Ellis (Founder & Managing Director at Ellis & Associates). We discussed cyber attack motives and threats, the role of open source software, and how these concepts apply to the connected car. Here’s the replay of the webinar.